SINDHORN MIDTOWN HOTEL BANGKOK, VIGNETTE COLLECTION, AN IHG HOTEL, PARTNERS WITH THAI ARTIST, NEWYEAR, TO DEBUT A CHARACTER AND ART INSTALLATION FOR GOOD
GOOD, Sindhorn Midtown Hotel Bangkok, Vignette Collection, an IHG Hotel’s first hotel-exclusive character icon
Sindhorn Midtown Hotel Bangkok, Vignette Collection, an IHG Hotel, partners with an upcoming Thai artist, NEWYEAR, to debut the first hotel-exclusive character icon, GOOD. This collaboration represents Vignette Collection Brand’s core value of being “A Means For Good,” a mission for every hotel within the Vignette Collection to give back to the community. This partnership will shine a spotlight on the hotel’s support for the Kuvanant Foundation, a charity that contributes to education for less unfortunate children in Thailand.
Following her successful solo exhibition with Xspace Gallery in May 2024, Today Wednesday Tomorrow, NEWYEAR has partnered for the first time with a Thailand hotel to debut an exclusive character icon, GOOD, for Sindhorn Midtown Hotel Bangkok, Vignette Collection, an IHGHotel.
NEWYEAR
GOOD is a representation of all of us. This nonbinary whimsical and imaginary mystical being in playful teal pulls a carry-on suitcase and off to a vacation in sunny Bangkok. The savvy traveler is off to check in at Sindhorn Midtown Hotel Bangkok, Vignette Collection, an IHG Hotel that cares about where they choose to stay and spend the night. It is a location that is not only made for the modern wanderlusters who want to inject a little self-love and pampering but also for conscious traveler who wants to contribute to the love, hope, and imagination of the future generation.
Exclusive GOOD merchandise includes a stylish tumbler and fashionable keychain
Exclusive Good merchandise will also be available for purchase at the hotel and online through Sindhorn Midtown Hotel Bangkok’s Facebook Page and LINE Official Account, including a stylish tumbler priced at THB 890 net that comes with a free refreshing beverage at Sip & Co. and a fashionable keychain priced at THB 390 net. Guests can also double the joy by purchasing both the tumbler and keychain for only THB 1,199 net. A portion of the proceeds will also be donated to the Kuvanant Foundation.
